{"id":1162,"date":"2017-06-21T12:14:42","date_gmt":"2017-06-21T12:14:42","guid":{"rendered":"http:\/\/bakers.ro\/?p=1162"},"modified":"2017-08-04T12:03:29","modified_gmt":"2017-08-04T12:03:29","slug":"the-bakers-guide-for-a-successful-influencing-activity-part-i","status":"publish","type":"post","link":"https:\/\/bakers.ro\/index.php\/2017\/06\/21\/the-bakers-guide-for-a-successful-influencing-activity-part-i\/","title":{"rendered":"[:en]The Bakers Guide for a successful influencing activity. Part I[:ro]Ghidul Bakers pentru o activitate de influencing de succes. Partea I[:]"},"content":{"rendered":"[:en][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]The influencers are and will always be that kind of people to whom the users will go to whenever they feel the need to read some specialized opinions. After all, testing the Social Media \u201cwaters\u201d will require their help, most of the times.<\/p>\n<p>Here are a series of advices which are meant to help you if you ever aspire to the status of a Social Media influencer.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>1. Analyse<strong> \u201ethe market\u201d<\/strong><\/h4>\n<p>You want to write about gadgets, but the competition has been doing the same thing for at least five years and already has a dedicated fan base? You might hit yourself struggling your way into an already specialised influencing area. The answer to this question is\u201dyou have to make your research\u201d. Find every influencer who writes about that actual area and write down a couple of questions to which you can proudly answer. After that, try to find out \u201ewhat can you bring new to the table?\u201d, \u201ehow can you express yourself in a different manner?\u201d. In short, how do you differentiate yourself from all the other influencers?[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>2.\u00a0<strong>Specialise yourself in a niche area and stay there<\/strong><\/h4>\n<p>Surely, it&#8217;s much easier to write about what you&#8217;re interested in than to knock empty keys for areas you have no call to. You have to admit that you cannot always be all-knowing in politics, and, in the same time, in ocean fishing, or in the subtleties of performance chess. You will be really good when you will deepen the subjects you are attracted to and on which you have specialized.[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>3.\u00a0<strong>Go ahead with the posting plans!<\/strong><\/h4>\n<p>Do not always count on the idea that you will be that kind of influencer which will be inspired every day, at the same hour. Sometimes there are arid times in the Social Media and sometimes good periods to look into. So, be smart, have a back-up plan for at least three months![\/vc_column_text]<div class=\"img-with-aniamtion-wrap center\" data-max-width=\"100%\"><div class=\"inner\"><img loading=\"lazy\" decoding=\"async\" data-shadow=\"none\" data-shadow-direction=\"middle\" class=\"img-with-animation http:\/\/www.digitalnicheagency.com\/single-post\/2017\/03\/17\/Influencer-Marketing-in-2017\" data-delay=\"0\" height=\"700\" width=\"1200\" data-animation=\"fade-in\" src=\"https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5.jpg\" srcset=\"https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5.jpg 1200w, https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5-300x175.jpg 300w, https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5-768x448.jpg 768w, https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5-1024x597.jpg 1024w\" sizes=\"auto, 100vw\" alt=\"\" \/><\/div><\/div>[vc_column_text]Photo source:\u00a0<a href=\"https:\/\/goo.gl\/oUjG15\">https:\/\/goo.gl\/oUjG15<\/a>[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>4. <strong>Consume daily traditional media news<\/strong><\/h4>\n<p>Whether you want it or not, the relevance of your posts can be proportionally related to the media agenda. For example, it would not have been recommended to touch points such as \u201eThe advantages of Galaxy Note 7\u201d, in that certain period when media had exposed a factory error because of which the phones could explode. Exactly!, that&#8217;s why you need to be aware of what&#8217;s going on in your field.[\/vc_column_text][\/vc_column][\/vc_row][:ro][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]Influencerii sunt \u0219i vor fi \u00eentotdeauna acele persoane la care userii vor apela pentru opinii avizate: p\u00e2n\u0103 la urm\u0103, testarea apelor din Social Media se face, de cele mai multe ori, prin intermediul lor.<\/p>\n<p>Iat\u0103 o serie de sfaturi care \u00ee\u021bi vor fi de folos \u00een cazul \u00een care vei aspira vreodat\u0103 la statutul de Social Media influencer.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>1. <strong>Analizeaz\u0103 \u201cpia\u021ba\u201d<\/strong><\/h4>\n<p>Dore\u0219ti s\u0103 scrii despre gadgeturi, dar concuren\u021ba face deja acest lucru de peste cinci ani \u0219i are un fan base dedicat? E posibil s\u0103 te love\u0219ti de coatele imaginare ale influencerilor deja specializa\u021bi \u00een domeniul pe care \u00eel ai \u00een minte. R\u0103spunsul la aceast\u0103 \u00eentrebare este documentarea. Ia la r\u00e2nd fiecare influencer care scrie despre domeniul respectiv \u0219i f\u0103-\u021bi o list\u0103 cu \u00eentreb\u0103ri la care s\u0103 po\u021bi r\u0103spunde cu m\u00e2ndrie. Apoi, caut\u0103 s\u0103 \u00ee\u021bi dai seama cu ce po\u021bi veni \u00een plus. Cum te po\u021bi exprima diferit? Pe scurt, cum te diferen\u021biezi fa\u021b\u0103 de ceilal\u021bi?[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>2. <strong>Specializeaz\u0103-te pe un domeniu ni\u0219at \u0219i r\u0103m\u00e2i acolo<\/strong><\/h4>\n<p>Cu siguran\u021b\u0103, este mult mai la \u00eendem\u00e2n\u0103 s\u0103 scrii despre ceea ce te intereseaz\u0103 dec\u00e2t s\u0103 ba\u021bi tastele \u00een gol pentru domenii fa\u021b\u0103 de care nu ai nici o chemare. Trebuie s\u0103 recuno\u0219ti c\u0103 nu po\u021bi s\u0103 fii \u00eentotdeauna atot\u0219tiutor \u0219i \u00een politic\u0103, \u0219i \u00een problemele pescuitului oceanic, \u0219i \u00een subtilit\u0103\u021bile \u0219ahului de performan\u021b\u0103. Vei fi cu adev\u0103rat bun atunci c\u00e2nd vei aprofunda subiectele de care e\u0219ti atras \u0219i pe care e\u0219ti deja specializat.[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>3. <strong>\u021aine-te de planul post\u0103rilor!<\/strong><\/h4>\n<p>Nu te baza mereu pe faptul c\u0103 vei fi genul de influencer pe care \u00eel va lovi inspira\u021bia \u00een fiecare zi, la aceea\u0219i or\u0103. Exist\u0103 perioade aride \u00een Social Media \u0219i perioade numai bune de luat \u00een vizor. <em>Be smart<\/em>, ia \u00een vedere \u0219i construirea unui plan de rezerv\u0103 pe cel pu\u021bin 3 luni![\/vc_column_text]<div class=\"img-with-aniamtion-wrap center\" data-max-width=\"100%\"><div class=\"inner\"><img loading=\"lazy\" decoding=\"async\" data-shadow=\"none\" data-shadow-direction=\"middle\" class=\"img-with-animation \" data-delay=\"0\" height=\"700\" width=\"1200\" data-animation=\"fade-in\" src=\"https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5.jpg\" srcset=\"https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5.jpg 1200w, https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5-300x175.jpg 300w, https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5-768x448.jpg 768w, https:\/\/bakers.ro\/wp-content\/uploads\/2017\/06\/articolul-5-1024x597.jpg 1024w\" sizes=\"auto, 100vw\" alt=\"\" \/><\/div><\/div>[vc_column_text]Sursa foto:\u00a0<a href=\"https:\/\/goo.gl\/oUjG15\">https:\/\/goo.gl\/oUjG15<\/a>[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/4&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h4>4. <strong>Consum\u0103 zilnic \u0219tiri din media tradi\u021bional\u0103<\/strong><\/h4>\n<p>Fie c\u0103 \u00ee\u021bi dore\u0219ti sau nu, relevan\u021ba post\u0103rilor tale o s\u0103 fie direct propor\u021bional\u0103 cu agenda media. Totul depinde de context. De exemplu, nu ai fi putut atinge subiecte ca \u201cAvantaje ale Galaxy Note 7\u201d \u00een contextul \u00een care media vuia pe subiectul descoperirii unei erori din fabrica\u021bia acelui device care expunea utilizatorul la riscuri de explozie. Exact!, de aceea trebuie s\u0103 fii la curent cu ceea ce se \u00eent\u00e2mpl\u0103 relevant pe terenul t\u0103u.[\/vc_column_text][\/vc_column][\/vc_row][:]\n","protected":false},"excerpt":{"rendered":"<p>[:en][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]The influencers are and will always be that kind of people to whom the&#8230;<\/p>\n","protected":false},"author":5,"featured_media":1163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-1162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-we-know"],"_links":{"self":[{"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/posts\/1162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/comments?post=1162"}],"version-history":[{"count":6,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/posts\/1162\/revisions"}],"predecessor-version":[{"id":1179,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/posts\/1162\/revisions\/1179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/media\/1163"}],"wp:attachment":[{"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/media?parent=1162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/categories?post=1162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bakers.ro\/index.php\/wp-json\/wp\/v2\/tags?post=1162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}