Lately, on a global scale, a growing number of cyber attacks have affected the activity of several major organizations. Although large amounts of money are being invested in IT security systems to prevent these kinds of attacks, cyber criminals find new ways to infect computers and to access personal information.

Regardless of the industry where a business operates, it will have customers who will be present on the online. We live in the social media age. Thus, in this context, the presence of any business on social media is mandatory. But even on this communication channel security issues may appear, issues that can affect the brand profile.

Here are some measures that can help any business to protect and improve their security level on social media accounts:

1) Use complex passwords

An important first step in protecting any social media account is represented by creating a strong password. A strong password is made up of a mixture of numbers, symbols, upper and lower case letters. Passwords like „123456”, „qwerty”, birthday dates, or easy to guess combinations should be avoided. Also, for security reasons, the password should be changed every three months or so.

2) Install an antivirus or a security software

Without a protection software, the computer or the smartphone can be infected very easily. Therefore, it is essential that all devices have an antivirus installed. An up-to-date antivirus offers the best protection against viruses, spyware, malware, and other threats.

3) Use alerts for suspicious activity

Another useful tool is represented by a software that can detect unidentified devices trying to log on the social media accounts. This type of program will send an alert whenever someone tries to log on to an account, detecting any suspicious activity.

4) Don’t rely on the default settings

Every time an account is created on a social network, the profile will have the lowest security standards. By accessing the settings button, security options can be manually personalized, improving the level of protection.

5) Get rid of unused accounts

Often it happens that some accounts created on some platforms will no longer be used. And these accounts can be hacked. Why put at risk organization data when it is much easier to disable the unused account? By disabling these accounts, you will be sure that you will not leave behind sensitive business data.

6) Disconnect the account from the device

When someone has finished using the account, the account should be disconnected from the device. By doing this, nobody except those who know the password will be able to access the account. Of course, in some browsers, users can check the options to save the password on the account, but this is not recommended.

So, in the current context, it is really important for a business to have an active presence on social media. However, this decision it’s risky, it that may endanger the organization data and information. That’s why, through small changes, following the tips listed above, anyone can improve their security on social media accounts.

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