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There are countless ways a business can connect with its own audience on Facebook. One of this ways is represented by the Facebook Groups, an option which is often overlooked....

Hi5 or, maybe, MySpace? Which one would be among your first social media memories? Social media history begins with the first e-mail sent, the beginning of World Wide Web, or...

Last summer, Instagram launched the Stories tool in order to compete with rival Snapchat. Just like in Snapchat, the stories feature allow users to upload photos and videos, that are...

Lately, on a global scale, a growing number of cyber attacks have affected the activity of several major organizations. Although large amounts of money are being invested in IT security...

Wednesday, July 5th 2017, Snapchat prepared a surprise update. Although app updates happen weekly, and sometimes daily, the new update is not a common one or a maintenance one. It...

In the last week’s article (link), we presented some of the best advice suitable for a successful influencing activity.  This time, the Bakers team continues the series. 1. Post constantly,...

Facebook seems to strike back whenever it implements the numerous updates on the social platform. If during the last period of time, the Mother’s Day reaction was trending, this month...

The influencers are and will always be that kind of people to whom the users will go to whenever they feel the need to read some specialized opinions. After all,...

Last time, we taught you how to act as a professional community manager (link). You learned that you should reply in the shortest time possible, that you should drive your...

Are you a beginner at managing your brand’s social media account? No worries, you’ve come to the right place ! We’re here to help you learn how you should really reply...